Who We Are

Y-ACT, Youth in Action, was formed at Amref Health Africa by a group of young innovators in 2017 to address challenges prioritized by the youth. We have become one of the region’s most influential youth-led movements. Y-ACT provides tailored training, mentorship, coaching and coalition-building support to African youth advocates and youth organizations. We believe that Africa’s youth have a tremendous opportunity to shift in-country and regional policy landscapes, address challenges that the youth face, and achieve their full potential.

Winning Models

Youth-led | Youth-driven | Meaningful Youth Engagement

Regional Campaigns

Y-ACT DNA

Our Partners

comic-relief

Buon pomeriggio, dear friends!
I just landed in Milan, having checked my bucket list, seeing the sunrise at 30,000 feet ! Now, I am excited for institutional meetings by @YACT_Africa and @amrefit to champion climate and health. @EUinUG @Amref_Worldwide

Big Tobacco content has over 3.4 billion views online. Influencers are being used to promote addiction in a favorable light on platforms like TikTok and Instagram. It is imperative to regulate online TAPS immediately.

#WNTD2025KE #TobaccoFree254

Bright colors and flashy designs?They're not creativity; they're tactics.
Nearly 1 in 5 Kenyan adolescents who tried e-cigs were drawn in by the packaging. This isn’t innovation, but manipulation. It’s time to enforce plain packaging.

#WNTD2025KE #TobaccoFree #EndTheDeception

Flavoured nicotine products, flashy packaging, and targeted digital marketing are driving youth addiction in Kenya.

Data from TADSAS 2022, @NACADAKenya 2025, and DAYTA reveal worrying trends in tobacco and nicotine use among adolescents and university students!

#WNTD2025KE

@NACADAKenya @DGateway @KETCA254 @kenconetwork @NCDAllianceKe @scadkenya @MOH_Kenya @YiparKenya @stowelink_inc @DOHG14 @Amref_Worldwide @YACT_Africa @uicc @CRUK_Policy @moyasa_ke @youthagenda254 @tcb_kenya @MOH_DHP @PublicHealthMoH #BigTobacco tactics are calculated efforts to normalize nicotine use among youth, making harmful products appear trendy & harmless. The industry continues to exploit regulatory loopholes to make these products widely accessible & appealing to youth.

#WNTD2025KE #ExposeTobacco

Flavored vapes and pouches aren’t harmless—they’re bait. Addiction is being concealed by fruit, candy, and bubblegum flavors. Approximately 650,000 adolescents in Kenya have already experimented with nicotine or tobacco.

#WNTD2025KE #StopBigTobaccoKE #TobaccoFree254

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